Our platform agnostic approach translates to meaningful marketing strategy and captivating creative, making it easy for consumers to advocate for the brands they love.
Toyota Scion Website
In early 2010, Something Massive was awarded the redesign of the website for Toyota Motor Corporation’s hugely successful youth brand, Scion.
Something Massive redesigned the entire website with a creative look and feel that maintains the brand’s cool factor and a User Interface design driven by utility and ease of use. The redesigned website includes tools such as a fully re-imagined accessory guide that allows users to filter by model and accessory type in a large visual grid. An updated comparison tool provides a quick side-by-side model comparison providing a snapshot view of each model’s benefits.
The site is built on the all new Flex 4 platform and Something Massive’s development team worked side by side with The Portal Group and Scion’s back-end integration team to ensure the site is easier to update than ever. The new website launched in early September just in time for the relaunch of one of their models (the tC) and the introduction of their newest model, the iQ.