Tags: Design, Development, Information Architecture, Redux Pictures, SEO
Located steps from Union Square in NYC, Redux Pictures is one of the best editorial photographic agencies in the World. Aside from representing an international roster of top talent they also run a commercial agency called Redux Advertising and they maintain a massive stock archive; including being the official reseller of stock for the New York Times in North America.
The goal in our redesign was to build them a site that lived up to everything they do. We’ve moved stock highlights to the home page while keeping their editorial roster at the forefront of the home page. The photographer and contributor main pages are setup in a grid layout with pertinent information below each photographer. Within the portfolio pages a user has four options for viewing images: slideshow, grid view, lightwindow and print this portfolio view. In addition we have live blog feeds, links to websites and stock collections on each photographer page. The whole site runs on a robust custom WordPress CMS and the site itself has lots of nice dynamic features without any Flash in site.
Check out the site here.
Tags: Copywriting, Design, Motion Graphics, Quiznos, Sound Design
For the Quiznos Pro Challenge cycling race (recently renamed the USA Pro Cycling Challenge, debuting in August), Something Massive’s Video Production unit created a fully animated motion graphics sizzle spot. Best of luck to all the teams who will be participating!
Tags: Black and Decker, Design, Development, Information Architecture, Rich Media
Black and Decker turned to Something Massive to promote the release of their newest gardening tool, Plant Smart, through a series of innovative rich media banners. Plant Smart allows those of us with a bit of a brown thumb to take the guesswork out of gardening through an innovative wand placed directly in soil that doubles as a USB key with a full garden analysis displayed once it’s plugged into a computer.
Something Massive created a series of unique, illustrated drawings that visually represent the guesswork that can often go into gardening. The result of the animation was the Plant Smart tool taking the guesswork out of gardening. Upon rollover, users could watch a short video about the product and learn more about the tool.
